We’re excited to announce that on July 14, 2026, our colleague André Reß will be speaking at iBusiness Marketingintegration '26 – one of the leading virtual conferences for marketing and digital decision-makers in the German-speaking world.
Too Many Tools, too Little Impact–That’s the Topic
Are you inundated daily with new AI tools, AI webinars, and AI recommendations – and still wondering whether your marketing budget is actually making a difference? Have you lost track of what really drives growth? Then you’re not alone.
Backlog paralysis, metric blind spots, and agency over-reaction – three patterns that slow down digital growth, no matter how many tools you’re using. In this hands-on presentation, we’ll show how a structured framework can break these patterns: clear quarterly themes instead of project lists, clear KPIs instead of metric chaos, content discovered by AI – measurable growth instead of reactive measures. Because in the age of AI, it’s not the next tool that matters – it’s who asks the right questions, delivers the right content, and steers growth in a structured way. Includes a self-assessment to evaluate your current situation and three actions you can implement immediately without investing in new tools.
The Speaker
André Reß has been supporting medium-sized companies in the DACH region for 19 years with the strategic design and implementation of digital growth projects. As a consultant and Head of Online Marketing at Blackbit digital Commerce, he is responsible for strategic project design as well as the SEO and SEA strategies for his key accounts – with a focus on demand-driven content, measurable visibility, and structured growth management.
Details About the Presentation:
- Title: Structure Trumps Tools: How to Truly Drive Digital Growth in the AI Era
- Speaker: André Reß, Consultant & Head of Online Marketing, Blackbit digital Commerce
- Date: Tuesday, July 14, 2026, 10:30 a.m.
- Format: Virtual, free
- Conference: iBusiness Marketing Integration '26
That is precisely the core of André’s presentation – and of the work wedo with our clients every day. Join us:
