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Jana Hartmann

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Jana Hartmann has been part of the Blackbit team since 2014 and advises companies on digital strategies and future-proof solutions in Digital Commerce. With her background as a UX/UI designer, she combines creative vision with strategic thinking and a strong focus on user experience. She develops concepts for strong brands, digital communication, and sustainable growth, helping businesses succeed in the digital transformation.

Blog Post by Jana Hartmann

Infographic on the Digital Commerce Performance Roadmap (Part 10) titled “Measuring and Reducing Time-to-Content: Combining AI Tools and Pimcore Workflows,” featuring a 7-step workflow, a stopwatch, and a status map.
Jana Hartmann09/08/268 min read

Measuring and Reducing Time-to-Content: Combining AI Tools and Pimcore Workflows

A piece of content can be written in two hours—and still take three days to be published. The question then isn’t how quickly it’s written. The ...
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Blackbit Digital Commerce Performance Roadmap, Part 9: Cover image “Churn Prediction in E-Commerce: Identifying Customer Churn Before It Costs Revenue” in front of a sketched roadmap featuring the stages Data Foundation, Prediction, Personalization, and Business Impact.
Jana Hartmann09/03/267 min read

Churn Prediction in E-Commerce: Identifying Customer Churn Before It Costs Revenue

A customer doesn’t cancel their subscription. They place orders less often, click less, and leave items in their shopping cart. No objections. No ...
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A laptop screen surrounded by numerous pop-up notifications and tool recommendations in black and yellow—symbolizing the daily sensory overload caused by AI tools, new features, and agency recommendations
Jana Hartmann07/06/261 min read

Blackbit at iBusiness Marketingintegration '26: Structure Over Tools

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Infographic: The Three Pillars of the DCPR—Launch & Harvest, Optimization, Expansion—as a Structured Growth Framework for E-Commerce
Jana Hartmann06/11/265 min read

What is the DCPR? – An Explanation of the E-commerce Growth Framework

An online store that isn't growing rarely has a technical problem. It has a prioritization problem. Most teams know this. Yet the next quarter rolls ...
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teh new blackbit webpage
Jana Hartmann04/15/263 min read

A New Website. And a New Chapter.

We have relaunched our website - and this is more than just a relaunch. It is the visible expression of a development that has long since begun for ...
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An astronaut in the snow walks under a glowing sky, accompanied by festive New Year greetings.
Jana Hartmann12/19/251 min read

From Digital Commerce to Responsible Growth

A Review of the Year - And a Look Ahead to What’s to Come. 2025 was a year in which many things changed - in our industry, in the economy and in ...
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The Blackbits on a guided tour of the city
Jana Hartmann09/19/251 min read

Reunion in Göttingen: Where It All Began – And We Open a New Chapter

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Street cleaning with brooms in front of Bremen City Hall
Jana Hartmann09/05/252 min read

Municipal, Digital, Future-Proof: Why Cities & Municipalities Should Modernize Their Services

In times of growing challenges - from a shortage of skilled workers to climate change - municipal companies and administrations are faced with the ...
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Graphic Launch your B2B storefront on @BigCommerce in just 90 days
Jana Hartmann08/26/252 min read

Faster Online With the BigCommerce Quick Start B2B Accelerator

Many small and medium-sized B2B companies know that they need to digitalize their sales processes - but the path to this is often unclear. The ...
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Blackbit Container at the Graffiti Walk in Göttingen: the focus is on people
Jana Hartmann07/15/252 min read

Urban Art Meets Corporate Culture: Blackbit at the Graffiti Walk Göttingen

A ray of light, a person, a moment - and suddenly diversity becomes visible.
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Visual of an astronaut in a yellow spacesuit with a magnifying glass examining a digital network. Text: 'SEO in the age of AI: What companies need to know now. Free webinar - Thursday, July 24, 3 p.m.
Jana Hartmann07/08/251 min read

Free Webinar: SEO in the Age of AI - What Companies Need to Know Now

Search behavior is changing - and with it the rules of the game for online visibility. Traditional SEO strategies are often no longer enough. In our ...
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Added value through networking - Digitalcluster Hamburg
Jana Hartmann07/03/251 min read

Attract and Retain Members: Digital Platform for Modern Association Work

Many associations today face a double challenge: they want to attract new members and at the same time retain existing members - often with limited ...
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