Stefano Viani
Awarded the Social Media Quality Certificate from the BVDW
How can we keep track of the current tops and flops of the digital world? What's just hype, what's actually purposeful? How do you even become an ...
The impact chain for successful e-commerce
The opposite of failure In order to be successful, goals must first of all be clearly defined, because anyone who wanders aimlessly cannot be ...
How brands stay fit for the future in e-commerce
IMPRESSIONS FROM ERETAIL EUROPE How do brands come alive with the help of multichannel touchpoints? Being and remaining fit for the future - that was ...
Unforgettable stories and emotional brand worlds
Rational relevance and emotional added value For online retailers, there is no doubt that only high-quality products are in stock and unique services ...
From sexy web design to usability orgasm
Form follows function" - that means no unnecessary decoration, no ornate embellishments. But how does this motto affect web design today? Influenced ...
The criteria for successful online stores
Shop Usability Award 2016 as "Most Innovative Shop" goes to Viani.de Originality, reliability or attractiveness - what makes a successful online ...
Exquisite product texts in the online store
High-percentage information with a touch of entertainment The product photos shine in the best light, the design is in its final form and the shop ...
WhatsApp - fast and personal - a direct channel to the customer
Making customer service open, transparent and satisfactory for both sides is admittedly a challenge in times of shitstorms and rating platforms. Fast ...
Facebook at Work - Busy helper?
A glance at the calendar, checking e-mails, coordinating appointments, keeping track of time - the phone rings, the messenger flashes and the ...
Blackbit is pimcore Gold Partner
And we were one of the first five companies in Germany to do so. Starting out as a pimcore Professional Partner, we have been part of the pimcore ...
DevOps in the digital agency
The requirements for operating web applications, especially e-commerce platforms and online stores, have changed: In the competition for the favor of ...
Customer acquisition vs. customer retention - which is more worthwhile?
In order to retain customers, of course, you have to win them over in the first place. In times of saturated markets, however, this is neither easy ...