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Digital Commerce Blog

In this blog you will find the latest information about digital commerce - including the sale of goods and services via e-commerce channels, mobile networks and information about necessary and appropriate IT infrastructures.
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Blackbit is Pimcore Gold Partner
Stefano Viani06/29/161 min read

Blackbit is pimcore Gold Partner

And we were one of the first five companies in Germany to do so. Starting out as a pimcore Professional Partner, we have been part of the pimcore ...
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DevOps in the digital agency - Blackbit
Stefano Viani06/16/163 min read

DevOps in the digital agency

The requirements for operating web applications, especially e-commerce platforms and online stores, have changed: In the competition for the favor of ...
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Customer retention vs. customer acquisition - Blackbit digital Commerce
Stefano Viani05/27/162 min read

Customer acquisition vs. customer retention - which is more worthwhile?

In order to retain customers, of course, you have to win them over in the first place. In times of saturated markets, however, this is neither easy ...
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Snack content: these are short concise messages that hit home.
Stefano Viani05/13/161 min read

Snack content: delicious and easy to digest, please!

8.25 seconds - that's how short an average Internet user can or wants to concentrate on one thing today. That's roughly equivalent to the attention ...
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Internet of things: Opportunities and challenges for digital marketing
Stefano Viani04/28/162 min read

How the Internet of Things is changing digital marketing

Internet of Things technology is still in its infancy. However, according to forecasts, over 26 billion networked devices worldwide will dominate our ...
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Social CRM: 11 tips for successful customer relationship management on the social web - Blackbit
Stefano Viani04/12/163 min read

Social CRM:11 tips for companies

Today, social media offers companies huge potential in the area of customer relationship management. With Facebook, Twitter & Co., busy customers ...
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Internet of Things: IT Security and Data Protection - Blackbit
Stefano Viani03/23/161 min read

The Internet of Things: Safety first?

The supermarket shelves send adverts to your mobile phone, the car starts the heating at home and the fridge reports that there is a shortage of ...
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Infographic: The most valuable start-ups in the world
Stefano Viani03/16/163 min read

Digitization: learning from successful start-ups

For some, the digital revolution is frightening, while others utilise its destructive energy to catapult themselves and their company to the ...
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pimcore CEO Dietmar Rietsch is speaker at SXSW 2016 - Blackbit
Stefano Viani03/11/161 min read

pimcore CEO is speaker at SXSW 2016

We have been working with the flexible open source framework pimcore for several years, became a pimcore Professional Partner in 2013, and in October ...
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Facebook Local Insights - Blackbit
Stefano Viani03/08/161 min read

Local Insights: New statistics for Facebook Pages

If you regularly browse the statistics of your Facebook fan page, you may have already discovered them: the new Insights for local companies. The ...
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Missing data protection statement threatens warning notice
Stefano Viani03/03/161 min read

New law: Missing data protection statement threatens warning notice

On 24 February 2016, the "Act to Improve the Civil Law Enforcement of Consumer Protection Provisions of Data Protection Law" came into force. This is ...
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Removal of AdWords ads to the right of search results - Blackbit
Stefano Viani02/24/161 min read

AdWords: Google deletes ads in right column

Google has got serious: After various test runs, the placement of ads to the right of the search results was discontinued on 22 February 2016. From ...
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Our Blog

What we write about

We write about latest software updates of Shopware 6, Shopify, BigCommerce and other e-commerce platforms. We also introduce new products and plugins for your online store. Find out how you can save time in online marketing with the help of additional software and open up new possibilities for digitally addressing your customers.

But e-commerce software is not the only topic. No online store can do without marketing. You'll find blog articles on search engine marketing, e-mail marketing, social media and content marketing. We give tips and show by example how to reach your target group via Instagram, Facebook, Twitter, Pinterest and other platforms. Content is always a topic and so many online merchants ask themselves whether a corporate blog, an online magazine or an optimization of the category texts is more likely to be appreciated by Google and help potential customers to find the online store more easily. We will be happy to show you how to write SEO texts and implement SEO measures that not only improve your visibility on Google, but also optimize the user experience of your store and, first and foremost, make your customers feel well taken care of.

We help your business with information on how to get started in e-commerce and save you from common mistakes when launching your own online store. We write about events and e-commerce trends, present our biggest success projects as good examples of successful stores and share with you our know-how on e-commerce as well as useful tips on how to trade on the Internet. Whether it's for your start in online commerce, expanding to multi-channel commerce, or developing sophisticated strategies for B2B e-commerce, we welcome any tips we can give you to make your online store more successful and are happy to help you master your individual e-commerce challenges.
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