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Digital Commerce Blog

In this blog you will find the latest information about digital commerce - including the sale of goods and services via e-commerce channels, mobile networks and information about necessary and appropriate IT infrastructures.
02/03/16< 1 min read

BVDW: New Chair for Social Media Focus Group

At the end of January, the Social Media Focus Group of the Bundesverband Digitale Wirtschaft (BVDW) e.V. elected its new board. The new chairman is ...
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01/25/163 min read

Search engine optimized websites: These six beginner tips help

Want to appear high up on Google's hit list? It's easier and cheaper than you think: there are a few tricks that you can use to make your website ...
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01/21/161 min read

mobile-friendly": why responsive web design is becoming increasingly important

On the bus, on the way to work, during a break or at home in front of the TV: anyone with a smartphone - and that is now around 46% of the German ...
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01/19/161 min read

Reporting made easy: The Google AdWords report editor

Out of its infancy, but not quite grown up yet - the AdWords report editor has finally been available since August 2015 following its announcement a ...
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01/15/161 min read

Three simple steps to a successful product presentation

The way in which you present products in your online shop has a major impact on your customers' shopping experience. It's not just the product photos ...
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01/14/164 min read

8 web design tips for successful online stores

An online business can be opened quickly. But how do you stand out from the numerous competitors and make your e-business successful in the long ...
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01/11/161 min read

Value added tax in the online store: Warning due to insufficient information?

Does the product price include VAT or not? In online shops, this must always be clear to the buyer. But is it enough, for example, to refer to VAT in ...
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Our Blog

What we write about

We write about latest software updates of Shopware 6, Shopify, BigCommerce and other e-commerce platforms. We also introduce new products and plugins for your online store. Find out how you can save time in online marketing with the help of additional software and open up new possibilities for digitally addressing your customers.

But e-commerce software is not the only topic. No online store can do without marketing. You'll find blog articles on search engine marketing, e-mail marketing, social media and content marketing. We give tips and show by example how to reach your target group via Instagram, Facebook, Twitter, Pinterest and other platforms. Content is always a topic and so many online merchants ask themselves whether a corporate blog, an online magazine or an optimization of the category texts is more likely to be appreciated by Google and help potential customers to find the online store more easily. We will be happy to show you how to write SEO texts and implement SEO measures that not only improve your visibility on Google, but also optimize the user experience of your store and, first and foremost, make your customers feel well taken care of.

We help your business with information on how to get started in e-commerce and save you from common mistakes when launching your own online store. We write about events and e-commerce trends, present our biggest success projects as good examples of successful stores and share with you our know-how on e-commerce as well as useful tips on how to trade on the Internet. Whether it's for your start in online commerce, expanding to multi-channel commerce, or developing sophisticated strategies for B2B e-commerce, we welcome any tips we can give you to make your online store more successful and are happy to help you master your individual e-commerce challenges.
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