Digital commerce replaces e-commerce
Consulting the online shopping list at the supermarket, ordering clothes from the comfort of your couch via tablet and picking them up in the store, ...
Video ads: How to use YouTube for your business success
Advertising on YouTube? Most people are probably aware by now that YouTube offers more than just cute panda videos. However, the video platform is ...
Necessity of language versions of a website
Growth with the help of multilingual websites It is not only country-specific legal and bureaucratic peculiarities that quickly become a challenge ...
Blue Ocean strategy: Strong brand through unique positioning
Unique and unmistakable: Isn't that what every company wants to be? In other words, isn't that what everyone wants? In e-commerce, there is no such ...
Flexible working - save costs and time on the road
Since 1 January 2017, free WiFi has been available to all passengers on Deutsche Bahn's ICE trains - in both 1st and 2nd class. With parallel access ...
Awarded the Social Media Quality Certificate from the BVDW
How can we keep track of the current tops and flops of the digital world? What's just hype, what's actually purposeful? How do you even become an ...
The impact chain for successful e-commerce
The opposite of failure In order to be successful, goals must first of all be clearly defined, because anyone who wanders aimlessly cannot be ...
How brands stay fit for the future in e-commerce
IMPRESSIONS FROM ERETAIL EUROPE How do brands come alive with the help of multichannel touchpoints? Being and remaining fit for the future - that was ...
Unforgettable stories and emotional brand worlds
Rational relevance and emotional added value For online retailers, there is no doubt that only high-quality products are in stock and unique services ...
From sexy web design to usability orgasm
Form follows function" - that means no unnecessary decoration, no ornate embellishments. But how does this motto affect web design today? Influenced ...
The criteria for successful online stores
Shop Usability Award 2016 as "Most Innovative Shop" goes to Viani.de Originality, reliability or attractiveness - what makes a successful online ...
Exquisite product texts in the online store
High-percentage information with a touch of entertainment The product photos shine in the best light, the design is in its final form and the shop ...
